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Kelly Vohs appointed as CEO of SafetyCulture; Luke Anear to become Executive Chairman

Media Release | By | 18 Nov 2024 | 2 minute read

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Global technology company, SafetyCulture, is today announcing the appointment of Kelly Vohs as Chief Executive Officer and the transition of Founder and current CEO, Luke Anear into the new role of Executive Chairman. Both changes will be effective from 1 January 2025. 

Kelly Vohs is a proven CEO and a former SafetyCulture customer with a deep understanding of how the company’s technology is used by frontline teams. With a decade of leadership experience working at Blackstone portfolio companies in the USA, Kelly joins SafetyCulture from his most recent role as CEO of the US-based real estate company, LivCor. 

Commenting on his appointment, Kelly Vohs said: “I am deeply honoured to accept this role and excited by the clear mandate I’ve been given to drive the company forward towards its next big milestones. I’ve seen firsthand the potential SafetyCulture’s platform has to completely transform workplaces, help teams improve and keep people safe. I’m ready to tackle the challenge of helping even more customers start that journey.”

Caption: SafetyCulture Founder, Luke Anear with incoming CEO, Kelly Vohs

With Kelly taking on the CEO role, Luke Anear will focus on further developing the long-term vision and shaping the company’s strategy. Luke will chair SafetyCulture’s board and ensure the company remains focused on its long-term goals. He will also continue to work closely with SafetyCulture’s investors and provide strategic advice to Kelly and the senior leadership team. 

Commenting on the change, SafetyCulture’s current Founder and CEO, Luke Anear, said: “Now is the right time for me to transition into the role of Executive Chairman. The business has never been in a better position, and I’m incredibly confident in Kelly and the senior leadership team’s ability to continue to build a world-changing company that improves the lives of hundreds of millions of workers every day.”

“I couldn’t be any prouder of the impact SafetyCulture has had on the world to date, but we are just getting started, and it still feels like we are 1% of the way there! In 2022, I set a goal to 100x the business by 2032, and just two years on, it’s now only 50x to reach that goal. We are very fortunate to have such a large opportunity in front of us and we have all the foundations to execute on that opportunity.” said Anear. 

“Building a world-changing company takes time and requires a long-term commitment. We are continuing to invest in Artificial Intelligence, and in addition to our software, we now provide 75,000 consumable products to our customers. To complete the loop, we can also provide insurance that underwrites our customers’ risks. What we are doing is building several multi-billion dollar revenue businesses at the same time, and we will start to see the compounding effect of this strategy come into play in the years ahead.” 


SafetyCulture recently closed a $165 million funding round, which valued the company at $2.5 billion, and the company has signalled its ambition to continue creating regular liquidity events for shareholders and employees.

With 85,000 businesses and nearly 2 million users worldwide now using the SafetyCulture platform, the company continues to see record sign-up growth. Its average customer has doubled in size over the last two years.

SafetyCulture now has 900 employees working from its six offices worldwide, helping to accelerate its global growth and tracking towards the ambitious target of reaching 100 million users by 2032.

For media enquiries, please contact: press@safetyculture.io

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