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SafetyCulture’s valuation doubles to $2.2 billion

Media Release | By | 4 May 2021 | 2 minute read

Global technology company’s valuation soars after $96 million funding round led by US growth equity investor Insight Partners 

May 3, 2021SafetyCulture, the global digital operations platform which empowers working teams to drive improvements in the workplace, has today announced a $2.2 billion valuation, smashing past its previous unicorn status from April 2020. 

The funding led by Insight Partners, a leading global ScaleUp software investor, and joined by existing investors Tiger Global, Index Ventures and Blackbird, will support the expansion of the business as it continues to evolve from a checklist app into an operations platform for working teams. SafetyCulture currently helps 28,000 companies improve every day by streamlining the flow of critical information through their user-friendly, mobile-first platform. 

“We recently surpassed 100 million completed inspections in our flagship product, iAuditor, and this new funding allows us to continue that momentum,” said Luke Anear, Founder and CEO, SafetyCulture.  “It also allows us to invest in the development of our platform which will ensure the information captured by workers can easily be acted upon to improve quality, efficiency, and safety in the workplace.”

“Strategic growth investments and acquisitions will remain a key focus. Following the acquisition of online microlearning app, EdApp, last year, we’re looking at other great innovations which will transform the experience for millions of working teams around the world,” Anear continued.

SafetyCulture’s funding and new valuation was based on its progress in delivering value to a broader operational user base and its continued growth across a wide range of industries, including manufacturing, hospitality, retail and logistics. The company has attracted over 1.5M users to sign up to its platform in more than 85 countries.

“SafetyCulture’s growth is testament to the company’s deep understanding of the challenges working teams face in distributed work environments and their ability to consistently deliver innovative solutions to help these businesses improve every day,” said Teddie Wardi, Managing Director at Insight Partners. “It has been phenomenal to see what the SafetyCulture team has achieved over the last few years. We’re thrilled to be supporting such a passionate and dedicated team deliver great solutions to the working world.”

SafetyCulture’s employee base has grown 2.5 times in the last three years. It plans to continue the same hiring trajectory for the foreseeable future as it rapidly expands its global product and engineering teams. 

SafetyCulture’s most recent funding follows a valuation of $800 million last April after securing $36 million from TDM Growth Partners, alongside Blackbird Ventures, Index Ventures, former Australian prime minister Malcolm Turnbull and his wife Lucy Turnbull, and Atlassian co-founder Scott Farquhar (through his investment vehicle Skip Capital led by his wife Kim Jackson). 
SafetyCulture was named as one of the 2020 Best Places to Work. To explore current roles at SafetyCulture visit

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